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Revealing a Growing Trust Gap & Risk in Supply Chains
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By Michela Mossali | 16 June 2026
minutes to read.
The EU Deforestation Regulation (EUDR) marks a major shift in environmental accountability, aiming to ensure EU consumption no longer fuels global forest loss.
Compliance is now a mandatory requirement for market access, not a voluntary goal. Failing to meet these standards risks heavy fines, product confiscations, and exclusion from public contracts.
Verifying product origin is at the core of the EUDR. Proving the physical origin of raw materials is an essential validation layer to guarantee a product is truly deforestation-free.
In this article we unpack the background to the regulation, assess which commodities are covered, detail the due diligence requirements for businesses, and explore how scientific verification underpins EUDR compliance.
Includes:
The EU Deforestation Regulation (EUDR) was introduced under the European Green Deal, designed to minimize the EU’s contribution to global deforestation and forest degradation. The regulation places the burden of proof squarely on "operators" and "traders."
To place products on the EU market, or export them from it, businesses must now prove that their commodities are both deforestation-free and legally produced. Failure to comply carries the risk of significant financial penalties and loss of EU market access.
A cornerstone of the regulation is its strict timeline. The EUDR stipulates a cut-off date of December 31, 2020. Any commodity produced on land that has been subject to deforestation or forest degradation after this date is prohibited from the EU market.
This is a retrospective requirement, meaning businesses must be able to look back at their supply chain history and verify that no land conversion has occurred on the specific plots of land used for production since that deadline.
Compliance is built on two distinct pillars; both must be verified to achieve compliance.
For years, the EU Timber Regulation (EUTR) served as the primary mechanism for preventing illegal logging. However, the EUDR represents a massive expansion in both scope and rigor. While the EUTR focused solely on timber, the EUDR covers a wide array of agricultural commodities.
Furthermore, while the EUTR relied heavily on due diligence systems that often accepted paperwork at face value, the EUDR demands precise geolocation data and empowers authorities to conduct physical product testing.
The following table summarizes how the two frameworks differ across key areas.
Core focus
Legality: Stopping illegally harvested timber from entering the EU market.
Deforestation-free: Ensuring products do not cause deforestation or forest degradation.
Product scope
Only timber and wood-based products.
Seven core commodities: Timber, beef, palm oil, soy, cocoa, coffee, rubber, plus many derived products.
Traceability requirements
Basic supplier documentation.
Mandatory GPS coordinates providing plot-level geolocation for the land where raw materials were produced.
Due diligence requirements
Periodic risk assessments managed internally by the company.
Mandatory Due Diligence Statements must be uploaded to a centralized EU registry for every shipment before customs clearance.
Penalties
Discretionary fines varying by Member State.
Standardized financial penalties, including maximum fines of at least 4% of the operator’s annual EU turnover, plus confiscation of revenues.
The regulation targets the primary drivers of agricultural expansion into forested areas. If your business touches any of these sectors, the EUDR is now a core operational reality.
These seven commodities were selected based on their high impact on global forest cover. Whether you are importing timber from the United States, raw coffee beans from Brazil, or cattle from Argentina, the requirements for traceability remain equally stringent.
The EUDR’s reach extends beyond raw materials to cover a vast range of derived products. This includes sourcing leather, chocolate, furniture, and certain palm oil derivatives.
For manufacturers, this means that even if you don't source cattle directly, the leather seating in your automotive supply chain or the cocoa butter in your cosmetics must be fully traceable to the point of origin.
Industries with fragmented supply chains, where products from thousands of smallholder farmers are aggregated at local collection points, face the highest risk. The coffee industry raw material sourcing is a salient example of this.
In these opaque tiers of the supply chain, the risk of non-compliant material being mixed with compliant goods is high, making traditional traceability methods difficult to maintain.
To operate legally under the EUDR, businesses must follow some clear steps for EUDR compliance, including collecting information, assessing risk, and implementing remediations.
The most significant hurdle for many is the requirement for geolocation coordinates. Operators must collect the precise latitude and longitude of every plot of land where the commodities were produced. For cattle, this extends to the locations where the animals were raised.
This data must be submitted in a Due Diligence Statement before the product enters the market.
Once information is gathered, businesses must evaluate the risk of non-compliance. This involves analyzing the prevalence of deforestation in the country of origin, the complexity of the supply chain, and the reliability of the evidence collected.
The EU has introduced a risk benchmarking system which labels countries as low, standard, or high risk. The level of risk assigned dictates the level of scrutiny good sourced from that country will receive.
However, even standard risk still demands high-risk compliance – not knowing where your materials come from is unacceptable at any risk level.
If a risk is identified, it must be mitigated before the product can be sold. This might involve additional monitoring, satellite imagery analysis, or independent scientific testing. If the risk cannot be reduced to a "negligible" level, the product cannot be placed on the market.
While supply chain trust was traditionally built on paper audits and chain of custody certifications, the EUDR marks a shift toward objective proof.
Authorities are increasingly aware that paperwork can be forged or misplaced and that digital ‘track and trace’ systems are only as credible as the data entered into them.
EU regulators encourage the use of scientific methods to prove material sourcing. Scientific product origin verification provides a more reliable tool to enable and demonstrate compliance.
The EUDR comes into effect from 30 December 2026 for large companies, and 30 June 2027 for small companies with >50 employees and >€10 million annual turnover, plus micro enterprises.
While these enforcement timelines have been delayed from what was initially proposed, the clock is ticking and the cost of inaction is high. Business penalties are just one of the reasons why EUDR compliance is now a top priority.
Financial penalties for non-compliance can reach at least 4% of the operator’s total annual EU turnover. That means for company transacting €500 million in the EU would face potential non-compliance fines of at least €25 million.
Beyond fines, authorities have the power to confiscate the products or the revenues gained from their sale. Furthermore, businesses found in serious breach can be temporarily excluded from public procurement processes and banned from placing products on the market entirely.
Product traceability has become an essential business tool for regulatory compliance. Traceability platforms provide the necessary product and raw material data to facilitate the submission of Due Diligence Statements to the EU Information System.
However, reliance on documentation alone leaves businesses exposed to critical blind spots, and while digital tools have improved visibility, they are not infallible.
"Geo-spoofing", where a supplier provides coordinates for a ‘clean’ plot of land while actually sourcing from a deforested area, is a major threat. Because digital systems often rely on self-reported data, they are vulnerable to manipulation.
If a customs authority discovers a discrepancy between the physical product and the declared origin, the entire shipment – and the company's reputation – is at risk.
Many businesses rely on third-party sustainability certifications. While these are valuable for ESG goals, the EUDR is a legal mandate with specific requirements that may exceed what those certifications cover.
A "sustainably sourced" badge does not automatically satisfy the EUDR's requirement for geolocation data and legal production proof.
At certain stages of manufacture, such as mills, refineries, or slaughterhouses, compliant and non-compliant materials can be blended. Once mixed, paper-based tracking loses reliability and doesn’t match the physical reality of the product.
Commodities like coffee or cocoa are frequently mixed or blended, inherently increasing the risk of illegal materials. Under the EUDR, if any portion of a batch is non-compliant, the entire batch may be deemed non-compliant.
To navigate the challenges of EUDR compliance, forward-thinking businesses are turning to forensic science to provide the source of truth that paperwork and digital mapping alone cannot.
The regulation itself anticipates the need for physical proof. Article 18 of the EUDR explicitly empowers authorities to carry out checks, which include “technical and scientific means adequate to determine the species or the exact place where the relevant commodity or relevant product was produced”.
The importance of scientific evidence is a common thread running throughout the wording of the EUDR. Since the EU will be using science to verify claims, it’s prudent for businesses to be doing the same, as recommended in the guidelines issued by the EU Commission.
Oritain uses isotope and trace element analysis to verify product origin. Everything that grows, from coffee beans to timber, absorbs a unique chemical signature from its environment. By analyzing this, Oritain can determine the unique Origin Fingerprint of a product or raw material.
This Origin Fingerprint is intrinsic to the product itself and cannot be forged or altered. By comparing a product sample against a comprehensive global database, Oritain can scientifically verify if a product truly comes from where a supplier says it does.
This analysis also allows Oritain to detect inconsistencies in a shipment. For example, if a container of Brazilian coffee contains samples inconsistent with that region, it indicates a breach in the supply chain or the mixing of unauthorized materials.
This forensic approach uncovers the reality of the product that paperwork and digital dashboards often miss.
Scientific verification should be an integrated part of a defensible EUDR compliance strategy. Engage a reputable external partner for third-party verification, such as Oritain, who will work with you to establish a testing program appropriate for the scale of your supply chain and potential risk profile.
Next, set supplier objectives and codes of conduct, and embed new standards in supplier onboarding programs and staff training. Then, maintain a regular dialogue via a formalized stakeholder communication plan.
Finally, schedule regular on-site audits of supplier premises to ensure suppliers continue to meet agreed expectations.
By introducing an independent, science-based testing program, businesses create a ‘forensic deterrent’ across their supply chain, ensuring suppliers remain honest and providing the highest level of assurance to EU regulators.
EUDR compliance is no longer a nice to have ESG metric – it is a fundamental requirement for market access. To protect their brand, businesses must move beyond the "trust but verify" model to a "verify to trust" model.
By combining robust geolocation data with forensic scientific verification, global brands can build a defensible framework that stands up to the scrutiny of EU customs and ensures a truly deforestation-free future.
Ready to secure your supply chain? Explore our EUDR resources or contact our team to learn how forensic science can help your business achieve compliance.
Disclaimer: The information provided in this document does not and is not intended to constitute legal advice. Instead, all information presented here is for general informational purposes only. Counsel should be consulted with respect to any particular legal situation.
Michela Mossali is Government Relations Manager at Oritain. Based in Milan, Italy, Michela supports the company’s communication, advocacy, and governance activities concerning governmental policy, with a focus on EU regulations.
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