Oritain will provide scientific tests to verify coffee submitted for auction in the global ‘Cup of Excellence’ competition by Alliance for Coffee Excellence.
Through our partnership with the Alliance for Coffee Excellence, we aim to bring greater visibility to the coffee supply chain, providing more commercial opportunities for its farmers, traders and other stakeholders.
Alliance for Coffee Excellence is a non-profit global membership organization dedicated to advancing excellence in coffee. Cup of Excellence, a program which gives out the most prestigious award in coffee, has affected thousands of farmers. Its unmatched focus on quality discovery, farmer premiums and transparency has changed the specialty coffee industry.
Through their partnership, both Oritain and the Alliance for Coffee aim to provide greater supply chain verification, providing commercial opportunities for coffee farmers, traders and other companies operating in the coffee industry in the future. The ability for coffee farmers to prove the origin of their respected coffee beans will allow them to recognise the true value for their coffee, with buyers safe in the knowledge that the coffee they are paying for is exactly the same coffee they receive.
“This partnership is at the cutting edge of verification of origin and we are delighted to begin this partnership as a service for our many stakeholders in the specialty coffee supply chain,” ACE Executive Director Darrin Daniel.
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For more information about membership, juries and to register for the Cup of Excellence or national winning samples and their auctions log on to: allianceforcoffeeexcellence.org.