Oritain Spotlighted in Singapore Fashion Council’s New Content Series, ‘Fashion Futures’

18 November 2024

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Innovative Content Series Unveils Stories of Circularity and Sustainability in Fashion 

Singapore, November 18th, 2024 – The Singapore Fashion Council (SFC) has announced the launch of a pioneering documentary-style content series, ‘Fashion Futures’, produced in collaboration with ASN Media, a global leader in content creation and engagement. Aiming to inspire and educate, the series will delve into the core of the fashion industry’s commitment to sustainability and circularity, with Oritain featured as a key contributor. 

Fashion Futures explores the evolving landscape of circularity and sustainable practices through a rich blend of industry leader interviews, expert insights, and editorial profiles of forward-thinking companies. Oritain’s documentary spotlight within the series underscores its work in product verification and traceability, helping to redefine transparency and authenticity in the fashion supply chain. Through its pioneering combination of forensic science and data, Oritain verifies the origin of product and raw materials, ensuring integrity from farm to shop floor and championing sustainable, responsible practices. 

Through the partnership, Oritain brings attention to the pressing need for integrity and traceability, essential pillars in the global movement towards a more sustainable fashion industry. 

The content series brings to life the diverse efforts behind a circular fashion ecosystem, structured around four impactful themes: 

  • Cultivate: Examines the origins of sustainable materials, farming, and raw resources that enable circular fashion. 

  • Create: Showcases the design process, including innovations in supply chains, zero-waste initiatives, and responsible product development. 

  • Use: Highlights alternative retail models and responsible consumption influenced by policies and social standards. 

  • Rescue: Focuses on end-of-life solutions for fashion products, closing the loop through advanced recycling and reuse technology. 

Officially launched during SFC’s Lights Up Ceremony and Cocktail Event on November 15th, the Fashion Futures series will reach an extensive audience, including SFC members, partners, and associates, as well as media and industry commentators. 

A standout feature in this influential series, Oritain’s segment offers a compelling glimpse into its partnership with Ramatex Group, a leading global textile and apparel manufacturer for many top international brands. This segment goes 'behind the seams' to demonstrate how Oritain's technology ensures Ramatex clients and end consumers can trust in the authenticity and integrity of their products. 

Visit oritain.com/fashion-futures or the Fashion Futures series on SFC’s website for more information. 

 

About the Singapore Fashion Council (SFC) 

Singapore Fashion Council (SFC) – formerly known as Textile and Fashion Federation (Singapore) is the official association for the textile and fashion industry in Singapore. Embracing a transformative vision, SFC aspires to become a Vibrant Asian Hub for Responsible Fashion.  

With a focus on three key pillars: Sustainability, Innovation & Technology and Asian Craftsmanship, SFC works closely with diverse partners across the value chain to offer thought leadership, extensive networks, and resources – to drive impactful change throughout the ecosystem. 

More information can be found at sgfashioncouncil.org.sg 

 

About ASN Media 

ASN Media is a global content creation and engagement company committed to creating positive change by connecting people with inspirational content and ideas. Through ASN Industry Stories, they empower associations to amplify their impact, reach and voice.  

Leveraging digital marketing, documentary expertise, and cutting-edge technologies, ASN Media creates compelling video content that influences industry leaders, sparks meaningful discussions, and cultivates positive transformation.  

More information can be found at asn.media 

 

About Ramatex 

Ramatex is an industry leading textiles and apparel manufacturer with almost 50 years of history. 

Vertically integrated with end-to-end processes, it operates more than 20 locations across 6 countries with over 30,000 employees exporting worldwide to global consumer brands. Driven by an end-to-end digitally connected supply chain, Ramatex fosters a positive impact on society and communities through a responsible supply chain and sustainable manufacturing processes. 

 

For more information contact: 

Clare Evans  
Head of Communications & PR, Oritain  
clevans@oritain.com