pyramid valley

Pyramid Valley

FROM EARTH TO BARREL TO BOTTLE

The world’s first
origin-verified wines.

Sanctity of place sits at the heart of Pyramid Valley’s grape growing and winemaking philosophy, so they’ve partnered with Oritain to verify the origin of their renowned Botanicals Collection – four wines that speak with a unique voice from vineyard parcels located just a few metres apart.

“We were looking for a way to provide two guarantees to our valuable customers. Firstly, that the wines are 100% of the place we say they come from, and secondly, providing verification of their provenance at any time in the life of a wine.”

- Steve Smith, Partner, Pyramid Valley

Pyramid Valley

Oritain

Wines that breathe of their place.

A great wine reflects the truth of its environment. The soil, sun, rain, climate and altitude all make their mark. Some call it terroir. Some call it provenance. We call it an origin fingerprint.

Wine fraud is a multi-billion dollar problem globally, from the misattribution of origins and vintages, to the counterfeiting of rare and collectable wines. According to a report from Business Insider, experts estimate that about 20% of wine sold worldwide is fake.

Winemakers have employed numerous measures to fix the problem, including micro printing and watermarks on labels, but it has been almost impossible for wine drinkers to tell the difference between the legitimate and the fraudulent. Until now.

In what may be a world-first in wine traceability, Pyramid Valley has partnered with Oritain Global to verify the origin of all four varietals in their prestigious Botanical Collection.

Oritain is a world leader in proving the exact origin of a product by measuring the varying chemical composition of products and raw materials. Our innovative science can identify if the wine in your bottle has indeed come from the exact vineyard – and vintage - it claims to come from.

The Oritain Trustmark provides the reassurance that your bottle of Pyramid Valley wine is genuinely grown in the clay and limestone-rich soils of the specific vineyard block it is named after on the Pyramid Valley Waikari farm.

“Oritain’s scientific Verification of Origin methodology provides independent provenance assurance that supports the story of the unique terroir of each vineyard parcel sitting within our Waikari farm. We have always been able to taste the difference – now we can prove it. Our ‘wines that breathe of their place’ proposition is now supported by science.”

– Huw Kinch, Pyramid Valley Winemaker

soil testing

Soil Testing Traceability Like No Other.

Oritain’s unique methodology applies forensic science and data to detect naturally occurring elements in a product or raw material. Soil composition, climate, altitude and other environmental factors all reveal the details of a product’s origin - which we call an Origin Fingerprint.

Once we’ve created an Origin Fingerprint, it can be used to audit our clients’ products at any point in the supply chain - to clearly differentiate the legitimate from the fraudulent.

Learn More About Our Process

Oritain Trustmarked Products

Lions Tooth

2020 Lion’s Tooth Chardonnay

The Oritain Trustmark verifies that your bottle of Pyramid Valley 2020 Lion’s Tooth Chardonnay is the genuine article, grown in the clay and limestone-rich soils of North Canterbury’s Waikari Valley.

Angel Flower

2020 Angel Flower Pinot Noir

The Oritain Trustmark verifies that your bottle of Pyramid Valley 2020 Angel Flower Pinot Noir is the genuine article, grown in the clay and limestone-rich soils of North Canterbury’s Waikari Valley.

Earth Smoke

2020 Earth Smoke Pinot Noir

The Oritain Trustmark verifies that your bottle of Pyramid Valley 2020 Earth Smoke Pinot Noir is the genuine article, grown in the clay and limestone-rich soils of North Canterbury’s Waikari Valley.

Field Of Fire

2020 Field of Fire

The Oritain Trustmark verifies that your bottle of Pyramid Valley 2020 Field of Fire Chardonnay is the genuine article, grown in the clay and limestone-rich soils of North Canterbury’s Waikari Valley.