The Viewpoint Project
Oritain Featured on Viewpoint with Dennis Quaid
Oritain is bringing their expertise in scientific traceability to American televisions from December 2023.
Award-winning program Viewpoint with Dennis Quaid provides cutting-edge content on a range of important contemporary topics to educate, inform and inspire audiences across North America.
Spotlight on Sustainability and Traceability
Viewpoint with Dennis Quaid is a recognized program in the U.S. featuring leading experts and organizations whose work is contributing to societal improvement.
Oritain was approached to be involved due to our pioneering work in the use of forensic science for tracing product origin. Key members of the Oritain leadership and scientific teams share the story behind a company which grew from academia in New Zealand to a global leader in traceability technology.
Grant Cochrane, Oritain CEO, Prof. Russell Frew, Chief Scientist, and Dr. Kate Jones, Senior Science Advisor, are among those interviewed, taking viewers through the journey of why traceability is so important today, how it supports environmental sustainability and ethical business practices, and what value it's driving for Oritain's customers.
About Viewpoint with Dennis Quaid
Viewpoint has been providing unique educational content to North American audiences for nearly 20 years. Hosted by renowned actor Dennis Quaid, each program features a series of short documentaries on contemporary subjects that are meaningful to audiences.
The goal of the Viewpoint Project is to enlighten the audience by delivering diverse informational and educational documentaries by covering a variety of issues and topics. Viewpoint Project is on the cutting edge of the television documentary industry, producing top quality programming for Public Television.
Oritain is delighted to be part of this initiative and to share the importance of proving product origin with audiences. To learn more, visit the Viewpoint website.
How to Watch
Oritain's feature on Viewpoint with Dennis Quaid will air throughout 2024 as interstitial programming on a selection of the 170+ television stations throughout the United States.
The full documentary can also be watched on demand on the Viewpoint website.
Want to Know More?
Oritain is a global leader in forensic traceability of product origin. Our innovative technology ensures product authenticity, transparency, and data-driven sourcing decisions.
Some of the world’s leading fashion, food and beverage brands rely on us to achieve regulatory compliance, mitigate business risk, and protect brand reputation by independently proving the provenance of their products at any stage of the supply chain.
Contact us today to speak with one of our traceability experts.
